For brands
Put samples in the hands of people they were made for.
Target opt-in beauty consumers based on relevant profile characteristics, measure structured feedback and understand what happens after trial.
Request brand accessTargeted Sampling
Reach opted-in consumers whose profiles align with your product.
Sponsored Discovery
Purchase clearly labelled visibility without influencing compatibility scores.
GlowInsights
Understand aggregated consumer interests and product-trial feedback without receiving personally identifiable profiles.
Illustrative campaign
GlowInsights dashboard
Example metrics shown to demonstrate how a future GlowMatch brand campaign could be measured.
Top consumer concerns
Emerging trend
Demand for scalp-focused products +19%
GlowMatch does not sell personally identifiable beauty profile data to brands.
Insights are aggregated across profiles. Sampling is opt-in only. Compatibility scores cannot be purchased.
Illustrative campaign
Campaign measurement preview
Campaign
Scalp Relief — Fall Launch
- Budget
- $24,000 / month
- Estimated reach
- 182,000 matched profiles
- Sample requests
- 3,410 opted in
- Consumer feedback
- 78% “worked well” or better
Fit score reflects how well the product profile aligns with the targeted audience. It does not raise any individual consumer’s match score.
Target audience
- Women and men ages 22–34
- Coily hair
- Dry scalp
- Protective styling
- East Coast U.S.
- Beauty budget $40–$100/month
Brands can pay to be seen and sampled. They cannot buy a match score.
Business model
Consumer
- Free GlowProfile
- Planned premium membership
- Planned opt-in sampling
Commercial
- Affiliate commission
- Sponsored advertising
- Sponsored sampling campaigns
- Aggregated consumer insights
